OEM – B2B Solutions
Reliable OEM partnership for innovative outdoor products – with Westfield Outdoors.
How you benefit from Westfield Outdoors B2B
European product development and design
With a deep understanding of the European market and current trends, we develop tailor-made solutions that are perfectly aligned with your target group.
Own production facilities in Asia
As part of the Heng Feng Group, we control the complete production – from development to manufacturing – ensuring the highest quality and reliability.
Fast response times
Through direct control of development and manufacturing, we can react flexibly and quickly to market trends and individual special requests.
Cost efficiency for OEM partners
Our integrated processes enable lower development costs and reduce your effort.
Full control over quality and deadlines
Westfield independently controls all processes and thus guarantees reliable delivery times and consistent product quality.
Our advantages for OEM partners – tailor-made outdoor solutions from a single source
Westfield Outdoors combines European product development with its own production in Asia – a unique advantage that guarantees us flexibility, quality and cost efficiency. As part of the Heng Feng Group, we control both design and production directly, without external outsourcing.
- Fast response times to market trends and special requests
Full control over quality, processes and delivery times
Lower development costs for our partners
High flexibility in product customization
We offer OEM partners extensive options for tailoring products precisely to their target groups and brand identity.
Our technical innovations are particularly noteworthy – including the patented AirTube system, special aluminum alloys and sustainable fabrics – which we also make accessible to OEM partners. While many suppliers only deliver standard products with minimal adjustments, we go significantly further.
Your advantage: Your product will be unique – perfectly tailored to your target group, your price range and your brand identity.
Tailor-made designs in color, shape, materials and with individual logos
Specific technical features such as special mechanics or special functions
Various quality and price segments, from entry-level to premium product
European sales and service network
Westfield operates its own locations in Europe for sales, customer service, technical support, design, and logistics. This proximity facilitates communication and guarantees fast, uncomplicated support for OEM projects.
Your advantage: You speak with partners and our teams on site who know your markets and can react directly.
Customer Projects
– what we've shaped for our customers
Our OEM range & the dynamic outdoor market
Westfield Outdoors develops and produces innovative camping and outdoor products that combine comfort, functionality and modern design.
Our portfolio includes high-quality leisure furniture, awnings and individual OEM and ODM solutions for campers, caravaners, van life enthusiasts and outdoor fans.
The market is growing dynamically – driven by trends such as van life, sustainable travel and the desire for nature experiences. Consumers are looking for lightweight, space-saving, robust and comfortable products – this is exactly where our strength lies. With our own development and manufacturing, we offer rapid innovation cycles, individual adjustments and the highest quality.
We combine European product and design development with the strength of our parent company and 16 of our own production facilities in Asia – flexible, efficient and cost-effective. The following applies: One Face to the Customer – from the initial idea to delivery.
OEM (Original Equipment Manufacturer): Together with partners, we develop exclusive products that go far beyond standard solutions.
ODM (Original Design Manufacturer): We develop completely new, exclusive solutions based on tasks and problems from the industry and produce the products – from conception to series production.
Our technical innovations are particularly noteworthy – including the patented AirTube system, special aluminum alloys and sustainable fabrics – which we also make accessible to OEM and ODM partners. Your advantage: A unique product, perfectly tailored to the target group, price range and brand identity.
Product development –
this is how the cooperation with Westfield Outdoors works
Are you looking for a partner for your OEM project?
Then we look forward to learning more about it!